ANDERS

This was a catalog design where I was able to leverage a lot of my photography skills for the cover, beauty shots and half of the angled on-white shots. The beauty images were shot under similar conditions and props as OSTIA. On-white shots were taken under artificial LED lighting then color-corrected and carefully clipped for any future masking requirements. Color consistency on the finish of the metal was very important.

Often times with today’s lightning fast releases and marketing launches, we are shooting with First Articles, the very first batch of parts from the manufacturer, which are not always perfect. For the final catalog, several pieces needed to be airbrushed and altered digitally and presented in near flawless condition. I worked closely to ensure every piece and finish is within its acceptable color range and characteristics; paying close attention to sheen level, brush type, brush direction, paint and metal tones.